HOW IS OPENCART RATED?

Breakdown

Hosting Features: 4/5
Marketing and Analytics: 4/5
Cost: 4/5
Customer Experience: 4/5

Overall Rating: 4 / 5 (Very good)

OpenCart is a free eCommerce software tool that enables users to add and easily manage an online store on their website. OpenCart is accessible once downloaded and installed, and is frequently cited for its simplicity and easy-to-navigate structure. While the software is free, it offers numerous plugins that users can purchase to expand their stores' features. In a few reviews customers have expressed experiencing issues with updates and functionality, but OpenCart offers ongoing tech support which users can pay for monthly. With multilingual, multi-currency, and multiple store management tools, OpenCart adheres to the needs of users worldwide.

OPENCART HOSTING FEATURES

Hosting Features - 4 / 5

As a software addition, OpenCart must be installed into a preexisting website platform, and therefore does not provide hosting service. The user must receive hosting from their designated website platform beforehand. OpenCart offers dozens of payment options applicable for users worldwide, with Paypal, Amazon Pay, and Authorize.net as the main options for U.S. users, and payment options for other countries, such as Skrill for U.K. users and Liqpay for Ukraine users.

Security Features:

  • PCI Compliance

Number of Products: Unlimited

Payment Methods Supported:

  • PayPal

Responsive Websites: Yes

OPENCART MARKETING AND ANALYTICS

Marketing and Analytics - 4 / 5

OpenCart provides multiple methods of attracting customers and driving conversion, as well as optimizing the store for search engines. Users are able to access OpenCart through an eBay account and share links of their transactions on Facebook. As software, users must remember that OpenCart cannot function without a preexisting website platform, and is therefore is limited in diverse sales channels and customer outreach tools.

Sales Channels:

  • Facebook
  • eBay

Customer Outreach Tools:

  • Mobile Storefront

Conversion Tools:

  • Customer Groups and Segmentation
  • Coupons
  • Discounts

SEO Optimization: Yes

OPENCART COST

Cost - 4 / 5

OpenCart is an open-source platform, meaning it's free to download, install, and use without hidden fees. To expand features and customize to one's liking, users must add plugin modules, some of which require purchase. OpenCart also offers tech support for a one-time or monthly fee, but is completely optional for the user.

Plan 1: Free

Plan 2: $99 for Tech Support (once)

Plan 3: $99/month for Tech Support (ongoing)

Free Templates Available: Yes (plugins)

OPENCART CUSTOMER EXPERIENCE

Customer Experience - 4 / 5

Many users are pleased with OpenCart, noting its simplicity and user-friendly navigation. OpenCart's multi-store admin management tool is favored across several reviews. There are a few users who've expressed experiencing functionality issues with OpenCart, explaining that the software version must be updated more often than expected, and not receiving efficient support from the developer.

Year Founded: 2012

Trustpilot Rating: 4.7 out of 10

Date Collected: 2018-04-30

Customer Service Hours: 9:30am-6:30pm (Hong Kong time)

Contact Method: Email

Mobile App: Yes

COMPANY PROFILE

Full Name: OpenCart eCommerce Website

Company Website: https://www.opencart.com

Headquarters: 22 Hoi Wing Rd (Tuen Mun Central Square, Unit 16), Tuen Mun, Hong Kong